When looking for a time to list their home to sell, many are attracted to the summer months. This makes sense as buyers are out and about looking for homes. School is out and the weather is generally pleasant. Homes look best when the trees are green, the flowers are blooming and the patio sets are uncovered. That leads to this question. If you are looking to sell your home, should you wait to list until the spring and summer? Or should you list home for sale right now, in the winter?
Spring and Summer – Right?
Not necessarily. According to a 2013 study by Redfin, you have a high likelihood of selling your home in less time when it is listed during the winter.
Winter – Really?
Why is that? Well, it’s a combination of factors.
For one thing, many take their homes off the market in the colder months, particularly during the holiday season, believing no one will be out looking to buy. This fact, ironically, makes it easier to sell as there’s less inventory for buyers to choose from.
Also, there are a lot more serious buyers in the winter. In the summer there are frequent “window shoppers” visiting open house, driving through new home communities, and setting showing appointments. While individual showings might be down during the winter months, you are more likely to run into someone who is willing, and needing, to buy right now.
These statistics show that if your house is ready to be listed, winter is as good a time as any.